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Board Member Fiona Ma, CPA represents 23 counties and nearly ten million Californians in her Board of Equalization District. Ms. Ma was previously elected to represent the 12th Assembly District from December 2006 to November 2012 and served as the first Asian-American woman Assembly Speaker pro Tempore in California history.
Ms. Ma is working hard to promote a culture of fairness, efficiency and respect for California's taxpayers and businesses. She is aggressively combatting the underground economy which deprives California of approximately $8.5 billion in tax revenue. In her first year as a Board Member, Ms. Ma launched an outreach effort through her district offices that significantly decreased the number of cannabis dispensaries operating without proper permits or collecting taxes. She has participated in efforts to crack down illegal sales of cigarettes, and has been a leading advocate in ensuring that e-Cigarettes are taxed and regulated like traditional tobacco products.
Throughout her service as an elected official, she has been an outspoken advocate for California's women. In her time in the Assembly and Board of Supervisors, she championed a number of proposals to crack down on human trafficking, reform unjust sentencing laws that kept domestic abuse survivors from presenting expert testimony in criminal trials, and to provide support and resources for victims of domestic violence.
Ms. Ma has been committed to public service ever since she was a small business owner and was elected to serve as President of the Asian Businesses Association in San Francisco, where she quickly emerged as a leading voice for San Francisco's small business community. She was an elected delegate to the White House Conference on Small Business under President Bill Clinton, which produced a report to Congress on the 60 top policy recommendations to help small businesses grow and prosper in the 21st century. She was later appointed to the Assessment Appeals Board, and joined the staff of former Senator John Burton as a constituent advocate.
Ms. Ma received her B.S. in Accounting from the Rochester Institute of Technology (NY), her M.S. in Taxation from Golden Gate University (SF), and an MBA from Pepperdine University. She has been licensed in California as a Certified Public Accountant since 1992.
She is a card carrying member of SAG-AFTRA, the labor union representing theater, television, radio and film actors, having appeared in a number of productions filmed in San Francisco, and she was appointed to serve on the California Film Commission in 2016. Additionally, Ms. Ma serves as Treasurer of California Women Lead, the only statewide, nonpartisan women's organization that is committed to providing women the training and support they need to be successful in the political arena.
Genevieve is a San Francisco Bay Area native who has been feeding her passion for community advocacy for the past 20 years. She carries a background in leadership development and business operations management with previous positions with the San Francisco Chronicle, the Hertz Corporation as South Santa Clara County Regional Manager and General Manager for Zipcar, Inc. Her work in public service and non-profits includes Marketing & Events Director for the Palo Alto Chamber of Commerce, District Liaison to former California Assembly Speaker pro Tempore Fiona Ma, and Executive Director of San Francisco Hep B Free Campaign.
Genevieve is a founding member of KAYA: Filipino Americans for Progress, which was born from the Filipinos for Obama 2008 campaign, and she currently serves as State Chair for the Filipino American Caucus of the California Democratic Party. Over the past ten years, she has held multiple volunteer positions such as the Pistahan Festival Director for the Filipino American Arts Exposition, Co-Director for Filipina Women's Network's anti-domestic violence awareness production of Eve Ensler's "The Vagina Monologues," and advisor to Soulciety.org, a non-profit that empowers at-risk youth through art.
Patty Schapiro is the Director of Administration and Scheduling, overseeing the management of Ms. Ma's Capitol and District offices and Ms. Ma's schedule.
Mrs. Schapiro has more than 30 years of experience working in the private sector, state agencies and the Legislature. She served as Ms. Ma's scheduler in her Assembly office, and later served in the same capacity for Assemblymember Mark Levine. Prior to her service in the Assembly, Mrs. Schapiro held numerous positions in state government, including special events coordinator at UC Davis.
Patty is an advocate for the Wounded Warrior Project. She routinely volunteers at homeless shelters and charitable organizations that assist our servicemen and women and victims of domestic violence. She lives in Woodland, CA, where she is very active in the community, including her service as a volunteer organizing the annual Christmas Parade.
Kathryn Asprey is the Senior Tax Policy Advisor for Board Member Ma.
Kathryn started her career with the Board of Equalization in 2002 as a Business Taxes Representative in the Oakland District Office. In 2005, she became a Business Taxes Compliance Specialist. In 2008, she spent a year working as a Tax Associate at KPMG, LLP in the Sales and Local Tax Department, after which time she returned to the BOE's Oakland District. Throughout her career at the BOE, she has also served as Technical Advisor to the Oakland District Principal Compliance Supervisor and District Administrator, helping to identify opportunities and implement strategies to improve the District's audit and compliance programs. Additionally, she has served as a subject matter expert at BOE outreach events and was a BOE recruiter.
Natasha Ralston Ratcliff is the staff attorney for Board Member Ma in Ms. Ma's Sacramento Office.
In 2007, Natasha joined the Board of Equalization as Tax Counsel in the Appeals Division. As part of the Appeals Division, Natasha used her expertise in Taxation Law to help resolve disputes between California taxpayers and the State's Sales and Use Tax Department with regard to business and individual tax audits. In 2008, Natasha began working for the Deputy Controller providing recommendations to the Deputy Controller for adjudication of Sales and Use Tax and Income Tax Matters. Prior to joining the Board, Natasha worked in private practice in the areas of Family Law and Workers Compensation. Natasha earned her J.D. from UC Davis School of Law in 2004.
Emily Vena is the staff attorney for Board Member Ma in Ms. Ma's San Francisco Office.
After receiving her LLM in Taxation from Golden Gate University School of Law in 2008, Emily worked in a small private practice in Santa Rosa, California, advising clients in all matters of tax, estate, and trust law. In 2010, Emily joined the State Board of Equalization as Tax Counsel in its Appeals Division, Southern California Office. As part of the Appeals Division, Emily used her expertise in Taxation Law to help resolve disputes between California taxpayers and the State's Sales and Use Tax Department with regard to business and individual tax audits.
Susan served under four Speakers and two Governors while working in the California State Assembly. During her time in the Capitol, she was an executive assistant for two Assembly Members from the 2nd District, Patty Berg (2005-2008) and Wesley Chesbro (2008-2014). Prior to her work in the Assembly, she served on the leadership team with the Secretary for Education during the Davis and Schwarzenegger administrations (1999-2005).
As the Director of Public Affairs, Yating Campbell serves as the media liaison and manages communication efforts for Board Member Ma. Yating joined the California State Board of Equalization (BOE) in 2007 and served as the public affairs advisor for the agency. As the Public Affairs Manager in the Office of Public Affairs, she designed and managed the BOE's communication and marketing strategies that included the launch of the BOE's social media platforms. She managed, coordinated, wrote, or participated in a number of projects that won awards from the California Association of Public Information Officials and the State Information Officers Council. Yating also previously served as the Public Affairs Manager at the California Integrated Waste Management Board. At the California Bay-Delta Authority and Public Advisory Committee, she managed Board proceedings and was a finance and policy analyst. Yating also researched, tracked, and monitored legislation during her time as a Governor's appointee in the Resources Agency and for Governor Gray Davis. Yating graduated from the University of California, Davis with a degree in International Relations.
Tim has extensive knowledge of the legislative process. Prior to joining Board Member Ma's team, Tim served in the Assembly Chief Clerk's Office from 2008-2015. Tim was the Assembly Daily File Clerk from 2013-2014, and the Reading Clerk for the California State Assembly from 2009-2013. Tim also served as the Engrossing and Enrolling Clerk for the Assembly Chief Clerk's Office from 2008-2009.
He graduated from California State University Sacramento with a degree in Government with high honors in 2008 (Phi Kappa Phi).
Kasey was the Government Affairs Communications Manager for the California Society of CPAs, where she worked on policy and regulations for the CPA profession, the California business community, and taxpayers. Kasey also has a strong policy background in several issue areas; including veterans' affairs, healthcare, public employees retirement system, and environmental safety from the several years she worked in the California State Assembly for various members, including then Assembly Speaker pro Tempore Fiona Ma. Kasey graduated from the University of California, Davis with a B.A. in English while minoring in U.S. History.
Seth has been involved in the Agriculture Industry for as long he can remember. His father was the manager for the 19th District Agriculture Association, and he has worked in the Rodeo Industry as a small business owner, and has held several positions as manager and promoter for county fairs and large scale entertainment events for the public.
As Ms. Ma's liaison to the agriculture industry, he works closely with Farm Shows, Farm Bureau Conventions, fair conventions, and Cattlemen's Conventions to stay current on all issues concerning today's agriculture industry. He first worked with Ms. Ma as part of her 2009 effort to save the Cow Palace in San Mateo County when she was serving in the State Assembly, and he subsequently joined her staff as Agriculture Liaison in her Board of Equalization Office.
Gloria Li joined Board Member Ma's office in 2015 as a District Liaison to her constituents in the Bay Area. She works closely with taxpayers to provide them with BOE resources and support. Gloria speaks fluent Cantonese and Mandarin and she can read and write Chinese.
Prior to joining the Board Member's team, Gloria worked in finance and marketing. She was a Data Analyst at Bloomberg LP and a cross border private equity analyst for two years in Beijing where she developed strong skills in international relations and diplomacy. Gloria received her undergraduate degree from New York University. She is an ambassador of the San Francisco Chamber of Commerce, a member of the SF Up program, and founding member of the NYU Pan-Asian Alumni Club.
In her spare time, Gloria likes to spend time with her two cats and her husband. She enjoys travelling, skiing, playing tennis, and she is a member of two local dodgeball leagues. Having lived in California for a few years, she developed a strong interest in wine and received her level 1 certification for the Court of Master Sommeliers. She is also a certified bartender.
Joey Luiz's family has called northern California home for seven generations. The Luiz family originally settled in Humboldt and Northern Mendocino Counties near what is now the town of Garberville. Joey has spent most of his youth in Lake County on the shores of Clear Lake.
Joey has extensive professional experience within the food and wine industry. For many years he worked as direct to customer and regional sales manager for a moderate sized family owned winery. He has also been a special projects, compliance and wine club manager. Prior to joining Board Member Ma's staff, he was interim executive director for the chamber of commerce in his area.
His political experience began as an activist for youth, parks and the LGBT community. He served as president of his local chamber of commerce and also on several committees and business association boards. In 2010 Joey was elected to the Clearlake City Council. He was the youngest person ever to serve on the council and the first openly gay man elected to office in Lake County. During his time on the council he served a term as vice mayor and mayor. He was co-chairmen of the local transit board and planning council. He was also chairman for the redevelopment oversight board.
In his recreational time you can find Joey kayaking or boating on the lake or hiking a mountain trail with his corgi-border collie (or Corgercollie) Cross. He still enjoys the world of wine and frequently explores the many great wine producing regions in California.
Ray started with the California State Board of Equalization as a Business Taxes Representative in 1990. From 1999 till 2011, Ray was the Branch Office Supervisor in the Suisun City office. He was subsequently promoted to the Oakland office District Principal Compliance Supervisor, Fresno District Administrator and finally to the Assistant Chief of Field Operations for Fiona Ma's District II.
Ray has spent his entire 25 year career working in field operations for the Board of Equalization; the majority of it overseeing the agencies' Audit, Compliance and SCOP programs. Ray enjoys using his knowledge and experience in order to assist our constituents and agency find resolution.
Noah worked on a successful voter outreach program that focused on San Francisco and Northern San Mateo County's African American and Filipino communities. Noah also worked on a San Francisco ballot measure last year which secured the largest affordable housing bond in the San Francisco’s history. He also holds experience with Nielsen Merksamer Parrinello Gross & Leoni LLP as a Political Reporting Specialist. Noah's policy background is centered around housing affordability/density, redevelopment, human trafficking and the environment, primarily from his experience as a Leo T. McCarthy Fellow in then Assemblymember Sandré Swanson's Capitol Office and then Assembly Speaker pro Tempore Fiona Ma’s District Office. Noah graduated from the University of San Francisco with a B.A. in Politics and received a Graduate Certificate in Political Psychology from the George Washington University.